What is the best email marketing tool?

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 It brings me joy and a bit of proudness to answer this question on “What is the best email marketing tool?”

I said the above words because being a newbie who didn’t know what is a domain hosting in November 2018, is now making most of his earning through blogging. In my initial blogging career, I stumbled upon a detailed post which has nicely put the importance of email marketing, why anyone who likes to continue blogging for the long term shall not miss out on collecting emails of their visitors. After social media marketing, email marketing is the most popular tool used.

It does not matter if you add 1 or 2 or 10 customers every day. If you focus on this small thing, then one day will come in your blogging career, when you will be proud of this small step.

I remember only after a week of launching my website, I started collecting emails and started sending a communication mail to them every week or every two weeks. Every time I send an email, I see a big boost in my traffic. Initially, when my subscribers were small, the change was small, because I saw 20–30% would open the mail, and only around 10% would visit my blog.

But when the subscriber's list grew to thousands which it will give 1–2 years, I see a good change in returning visitors and also growth in my Adsense earnings.

Anyway, I was telling you that it is very important to focus on email marketing, and let's see what are tools available.

Competition for the best email marketing tools

There are many reputed and big names in the email marketing business. You must be well aware of

  • MailChimp
  • Aweber
  • Reach Mail
  • Litmus
  • CovertKit
  • etc, etc.

I have tried a few of them in the initial phase until the time when I reached their subscriber's list where they allowed me to send the free email. But after crossing the limit, it became too expensive for me to be with them.

For instance, if my blog earning is less than 100 USD per month, there is no way I can afford, 75 USD per month plan at MailChimp. This would just not be economical.

Then I came across, Pabbly, which started only a couple of years back. You may not have heard of it. But it is getting popular these days because of their affordable pricing and equally good quality like the big names.

Sometimes, it happens that, just to make things cheap, the company compromises on quality, but this is not the case with Pabbly. I went through 10 sites, where people write reviews and rate the products they use. I found Pabbly getting good reviews.

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